hagar ozri- the organic cook.
responsible for- website, email, business strategy/brand consultation.
Hagar Ozri had an older website that was due for a refresh and she approached this as an opportunity to introduce new income streams and to reevaluate her target market.
Hagar and I sat down together and evaluated her overall business plan, brand and target market as well as where her revenues were coming from. We explored possible new income streams and where she could leverage her brand to its best advantage. Hagar decided to sell food products and hampers online so we built an online store into her site. She also decided to extend her current market geographically, and to target Central Otago along with Dunedin. We integrated this into her SEO to ensure that her site would come up in regional google searches.
The design of the site was feminine, used an on-trend palette and aimed at the higher end of the market. We achieved a slick elegant site using a modern typographical style, beautiful photography and selective use of parallax scrolling on the home page Click here to view the site